Realtors & Real Estate Agents

Partner With Souls ’n Bloom

A Signature Closing Gift for Buyers, Sellers & Life’s Biggest Moves

Buying or selling a home is more than a transaction — it’s a milestone filled with emotion, memory, and new beginnings. Souls ’n Bloom partners with real estate professionals to offer one-of-a-kind hybridized daylilies with custom engraved plaques as a meaningful way to mark those moments.

Instead of bottles, baskets, or items that fade, your clients receive a living gift — something they can plant, nurture, and watch bloom year after year as a reminder of the moment they crossed an important threshold in life.

XL flamboyant peach-yellow hybrid daylily from Souls ’n Bloom with a plaque celebrating a new home, symbolizing love, laughter, and the joyful warmth that fills every new beginning.

Two Simple Partnership Models

We make it easy for real estate professionals to offer something truly memorable — without logistics, inventory, or complexity.

Agent Discount Model
You receive a unique discount code to share with clients or apply directly on their behalf. Clients select their lily, personalize their plaque, and have it delivered straight to their new home — or anywhere they choose.

Signature Closing Gift Model
You purchase lilies directly using your exclusive partner discount and present them as part of your closing experience. The plaque can include:

“Welcome Home — [Family Name]”

“Sold on [Date]”

“New Beginnings Start Here”

A property name, family name, or milestone message

Both options are flexible, seamless, and designed to elevate your client experience.

Cerise-plum hybrid daylily from Souls ’n Bloom with a plaque celebrating new beginnings, given as a heartfelt gift wishing someone success, happiness, and growth in their future endeavors.

Why This Works for Real Estate Professionals

Most closing gifts are forgotten. This one grows with your clients.

Creates an emotional connection tied to the home and the moment

Positions you as thoughtful, intentional, and relationship-driven

Stands out from standard closing gifts agents typically give

Becomes part of a client’s garden, memories, and daily life

Strengthens long-term referrals through meaningful impact

When clients watch their lily bloom each season, they remember who helped them get there.

The Power of Custom Plaques

Each lily is paired with a laser-engraved, weather-resistant plaque designed to sit beautifully alongside the plant.

Plaques can include:

Purchase or closing dates

Family names or home names

Short celebratory messages

“First Home,” “Forever Home,” or “Next Chapter”

A sentiment tied to the property they’re leaving or entering

The plaque transforms the lily from a gift into a story marker — something your clients carry with them emotionally, even if they move again.

Two red flowers with yellow centers on a brown background

A Living Symbol of New Beginnings

Homes hold stories. Daylilies honor them.

Our hybridized lilies are:

One-of-a-kind — no two are exactly alike

Selected for strength, beauty, and reblooming potential

Designed to return year after year, symbolizing continuity and growth

Easy to plant and maintain, even for non-gardeners

This makes them ideal for first homes, dream homes, downsizing, relocations, and fresh starts.

Red flowers with a sunset in the background

Plant More Than a Flower — Plant a Memory

The Souls ’n Bloom process is long, deliberate, and deeply personal. But that’s what makes every lily so meaningful. From the moment Nance starts the hybridization to the day your chosen lily blooms in your garden, each step has been touched by care and intention.

When you plant a Souls ’n Bloom lily, you’re planting more than a flower. You’re planting memory, celebration, and love — in bloom and words for years to come.